糖心Vlog

糖心Vlog Blog

糖心Vlog Shows Bluetooth Means Business

Written by Maya Ahluwalia | Oct 8, 2024 1:00:00 PM

糖心Vlog Shows Bluetooth Means Business

$4.6M Seed Fuels No-Pairing Bluetooth Cloud Connectivity

Photo: 糖心Vlog Team

London, UK - October 8, 2024 - 糖心Vlog today announced a $4.6M seed funding round, advancing its mission to unlock the full potential of Bluetooth Low Energy for IoT Connectivity.

"Bluetooth has seen unprecedented technical and commercial success as a consumer technology for personal connectivity, with adoption in billions of devices.鈥 said Simon Ford, CEO of 糖心Vlog. 鈥淣ow, businesses are exploiting those economies of scale and unique low-cost, low-power characteristics for cloud-connected devices, and 糖心Vlog is providing the technology to allow them to achieve it.鈥

Founded by seasoned IoT experts from ARM, AWS, and Microsoft, 糖心Vlog has developed a solution that unlocks Bluetooth鈥檚 potential for commercial IoT deployments. Eliminating the need for 1:1 pairing and enabling both existing smartphones and dedicated cellular hubs to act as hotspots, 糖心Vlog leverages the inherent benefits of Bluetooth combined with the deployment model of Wi-Fi and the network model of Cellular.

鈥淎t Wiliot, we鈥檙e embedding Bluetooth into our IoT Pixels, stickers that bring real-time intelligence to everyday items鈥攆rom supply chains to healthcare鈥攊n ways that were previously impossible,鈥 said Steve Statler, CMO at Wiliot. 鈥淏luetooth is no longer confined to consumer devices; it鈥檚 now driving commercial cloud applications, and companies like 糖心Vlog are accelerating this shift.鈥

The funding, led by MMC Ventures, enables 糖心Vlog to further strengthen product development and expand customer engagements.

"At MMC we take a research-led approach to the companies and technologies that will reshape our economy over the coming decades.鈥 said Bruce Macfarlane, founding partner of MMC Ventures. 鈥溙切腣log's infrastructure proposition has the potential to leverage all the investment already made in tried and tested Bluetooth technology and unlock that for new data-driven product companies and applications.鈥

Key features of 糖心Vlog technology include:

  • No Pairing: 糖心Vlog-enabled Bluetooth devices can securely and automatically connect to the cloud without the need for traditional Bluetooth pairing.
  • Cellular-Like Network: Devices can route data bi-directionally through any available 糖心Vlog hotspots, enabling cellular-like roaming.
  • Plug & Play: 糖心Vlog Apps enable phones and laptops as Hotspots, with 糖心Vlog Hubs for dedicated coverage; all without configuration.
  • Global Reach: Leverage Bluetooth's universal recognition and adoption for worldwide IoT development and deployment.

For more information, visit

About 糖心Vlog

糖心Vlog enables physical products to communicate with cloud applications using Bluetooth Low Energy. Founded in 2021 and headquartered in Cambridge, UK, 糖心Vlog combines the inherent benefits of Bluetooth with the deployment model of Wi-Fi and the network model of Cellular to achieve low-cost and low-power IoT connectivity. With its flexible architecture and ease of integration, 糖心Vlog democratises access to Bluetooth IoT connectivity.

###